Our Story
Where it all began,
and why we’re here now.
My passion for all things relating to bait and bait making started way back in the late 80s early 90s, I can remember making bait with my dad in his kitchen well into the night, as he liked to make it as fresh as possible before a fishing trip, and taking trips to see the guys at premier to pick up our aminos and peach n pepper flavour combo(everyone went to prem in those days)
That ethos of using everything as fresh as possible and utilising the best ingredients has stayed with me to this day, that's why all my flavours are custom-made, (not off the shelf or old products) and made by the very best in the business, the same goes for our powders, feeding stimulators, digest aids, vitamins, aminos , and keytone powders.
Over the last 25 years I've quietly been supplying bait to friends and friends of friends, so whilst the company name Max Attract Baits may be reasonably new the history of it is far from it!
During that time I have worked with some great names in the industry, and I still work with some of the finest flavourists, bait makers, food scientists and those that verge on insanity such as their passion and knowledge of carp foods.
The decision to take what's been an underground hobby/passion for years and push into an already flooded market was not an easy one, people's relationship with bait leaves me frustrated at times it's almost the last part of the jigsaw for many, putting top quality rods reels bivvies etc over the NEED for a quality bait.
I have always said "cheap bait is not good, and good bait is not cheap" it's a mindset change to put bait as the very first piece of the jigsaw that will really help anglers just like those using our products already to reap the rewards.
If you're an angler that truly cares for the welfare of the fish and wants to increase your catch rates, then I truly believe this is where we are ahead of the game.
Mat
Max Attract Baits
NO COMPROMISE
All have helped forge my own passion for providing the highest quality feed-stimulating carp foods with the MAXimum Attraction.
Foods that are not just edible to the carp but will actively help them grow and increase their immune system, with products like the garlic enzyme being a prime example, with its properties helping to stop water-borne lice(argulas) attaching to the skin of a carp through the secretion of the garlic enzyme!
